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Should We Create Different Ad Units For Different Pages Or Should We Use The Same Ad Unit For All Pages


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#1 Technousa

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Posted 18 October 2011 - 05:14 AM

Hi

We are new to google adsense and have 70 pages dyanamic website. We would like to get answers of the queries below.

a. We have a leaderboard(728 X 90) adunit defined for our website. we want to place the adunit of this size on all the pages of the website. Should we create different ad units for different pages or should we can use the same ad unit for all pages ? Which will be a better option in generating more revenues through the Google adsense.

b. We have defined same leaderboard(728 X 90) adunit for 2 different pages of our website. Will these 2 Ad units displays the same ad on both the pages or different ads ?

c. In case we have same leaderboard ad unit displayed twice on the same page , will this display the same ads or different ads?

It will be great to get answers to above the three questions so that I can maximize the revenues. Thanks for the help.

#2 Ironside

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Posted 05 April 2012 - 04:15 PM

If you are not really bothered about knowing which of your Google AdSense ads are creating the most money for you then you could use the same adverts on all pages. However, if you would like to know which of your Google ads are performing the best then create custom channels for each ad, i.e. create individual ads for each placement, you will then be able to see which ones are performing the best, and also the ones that are not performing very well. Knowing how well your ads perform means that you can experiment with placement and style.




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